WordPres Blog META Tags Optimization
July 11, 2008
Welcome to 4th WordPress SEO Video Tutorial. This video is showing you how to configure “All in one SEO” WordPress plugin, which installation you have seen in previous video. If you are using WordPress version latter than 2.5 you will find options for this plugin in your WordPress admin/ settings/ All in one SEO.
Keyword in Title tag
Its most important part of tag optimization. Your page title is the link that will appear in search results. Since it is what people click on in the search results and is the first thing people see about your site. Keyword in Title tag should be close to beginning. Title tag with 10 - 60 characters, and without special characters.
Keyword in Description META tag
This plugin enables you to put Meta description for every post so you can put keywords there. Description Meta tag is average important for search engines. However certainly it should be complement to the page title and bear in mind that your description will show up on Search Engine Results Page when someone is searching. Basically, you want to describe and optimize your posts for humans rather than spamming with too much keywords (overuse of keywords can lead to Google penalization). So do not do this:
blog | blogging | |SEO| WordPress plugin | Meta Optimization
You should write natural descriptive sentences for Meta. You want to be teasing enough to somebody click on it. Imagine yourself like you are writing an ad for your post.
Keyword in Keyword META tag
- Every word in this tag must appear somewhere in the body text. If not, it can be penalized for irrelevant specification.
- No single word should appear more than twice. Other way it may be considered spam. (I found this really hard to do).
Keyword meta tag optimization is not so important, Google purportedly no longer uses this tag, but other engines do.
Here is the source where you can find more SEO optimization guidance of this kind.
Update: In the video you can see that both categories and archives are not set for noindex search engines, but due to duplicate content possibilities, I recommend you set it like on this screenshoot from my blog. This way Google will index categories, but will bypass archives and you will bypass penalties from Google for duplicate content. You can comfortably display your archive on your WordPress weblog, they will just be avoided by search engines (your categories pages will be ranked).
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WordPress SEO plugin
July 11, 2008
Welcome to the 3rd video of WordPress SEO Video Tutorial. In this video you will see how to install “All in one SEO” plugin for your WordPress blog. This way your weblog will be much more search engine friendly.
If this is your first time installing some plugin, then it’s great you will see video guide, and I suppose its much easier then reading how-to text file. Also note, almost all WordPress plugins installation is pretty the same. After the first installation, you will be confident with any plugin setup.
Download All in one SEO plugin and watch how to install it.
You may also want to check my post on must have WordPress plugins. Enjoy blogging!
Update: this video has been created with WordPress 2.3 and since then WordPress team has released upgrade version, and you will probably use version above 2.5 for your weblog. You should know that this will NOT affect on this tutorial, only pay attention that “plugins” link in WordPress above 2.5 is at the up right corner of the WordPress admin (in the video it’s on the left side).
WordPress blog settings
July 11, 2008
This is the 2nd video of WordPress SEO Video Tutorial, and it will guide you through WordPress blog administration. You will see:
- How properly to structure permalinks and make URL search engine friendly;
- How to change default theme, and to set up the WordPress theme you like;
- How to add widgets to sidebar;
- And couple more things you can adjust for your own WordPress weblog.
You may also want to check my post about WordPress themes I recommend.
Install WordPress
July 11, 2008
This is the 1st video of WordPress SEO Video Tutorial, showing you how to install WordPress blog on your URL. Its famous 5 minute WordPress installation, though this video is a little bit longer, because if this is your first time to setup the WordPress blog then it’s better that we go slowly, so you will not miss any step.
If your host support Fantastico installation, in your Cpanel find the icon like this one on the right side, click on it and follow simple instruction. Its very easy, Fantastico will add WordPress blog to your URL. Alternatively, download WordPress and install it yourself. Off course, watch how to do that with this video tutorial. Enjoy blogging!
Note: in the video WordPress has been installed in “blog” folder, but if you do NOT want your weblog to look like this www.mydomainname.com/blog and you want your blog to be installed as a home page (www.mydomainname.com) then simply instead uploading WordPress files to “blog” folder, just upload everything to “public.html” folder.
Install WordPress Blog Search Engines Optimized
July 11, 2008
There are a number of reasons why someone can decide to start a blog. On the first glance setup can look confusing, but truth is far from it. On the other hand you don’t want to stop just with WordPress installation, because making just few neat tweaks can bring SEO friendly weblog. Best of all, you will have video help. This is basic set of WordPress video tutorials.
Installing right plugins for WordPress helps search engine optimization for the blog. It makes the difference in front of other publishing softwares, putting you ahead of other bloggers. Step by step video tutorials will lead you through proper search engine friendly WordPress installation, but first let’s check what you need before starting the setup:
- Web host – You need domain name and hosting for your WordPress weblog. If you haven’t already gotten your own hosting account setup, I recommend that you start off using Hostgator. They are one of the best services in the market with quality customer support (phone, forum, chat, email support). I don’t want to spoil them, but you should know:
· for affordable price Hostgator is offering high bandwidth
· WordPress installation with Fantastico which makes set up even more leisurely
· there are no hidden charges
- Ftp program - for uploading files from computer to the hosting server. You can download and use FileZilla, which is completely free. There are a lot of ftp software programs, but for most of them, you need to buy the software. Actually I only know for FileZilla as a free. Using those programs is extremely easy…just watch this short video clip which is explaining basics for FileZilla usage.
FileZilla Instructions
- Now you’re ready to download WordPress and to start with installation.
Video tutorials for WordPress
These videos will guide you and help you to install plugins that will give you higher search engine rankings, you will find which plugin to use for indexing optimization, which is the correct permalinks structure to use… and more tips. So lets begin:
- Famous 5 minute WordPress installation;
- WordPress blog administration guide;
- seo plugin installation;
- WordPress blog meta optimization;
- Google sitemap configuration;
- related posts plugin;
- tag plugin setup.
Structure A SEO Blog
July 11, 2008
Keeping blog organized is very important, making navigation smooth for you and for readers. As blog organization I think on building WordPress as silos, what in essence means thematically. Purpose of silos creating is to help Google and other search engines easier to see the site, indexing it in the right way, and eventually bringing more traffic. WordPress categories are helping so much for proper silo building. Besides that, in this article, I will guide you through plugin and pinging organization for WordPress. So, if you’re not sure how properly to build and organize your WordPress weblog, here is a clue:
Blog’s Tagline
Tagline is important, because it shows in search engine results. Besides that, it also displays in the browser’s tag when your website loads.
To set up weblog’s tagline, go to your WordPress admin / Settings / General, and enter the name and tagline for your weblog.
Make sure to include your major keyword, and even better, if you can, put it as a first word of the phrase.
Why Blog Categories Are Important?
Here we are coming to building WordPress in silo way. I have researched and watched several videos, and found this one from seomoz helpful and the easiest to understand. Watch the video and see what I mean.
In short, keep your categories organized:
- so your visitors can navigate through your WordPress weblog better and easily can find what they want
- in purpose of search engine optimization (silo organized categories help search engine to see properly your site, giving you better SEO rank and eventually send you more traffic),
- In silo-ed categories you need deep linking, to link your posts to other posts in the same silo. For example, if your silos (categories) are “SEO” and “WordPress,” then the goal is to have your SEO posts interlinking with one another and your WordPress posts interlinking with one another.
Manage Categories for your WordPress:
- Use paper and pen to design your blog;
- Go to your WordPress admin/ Manage/ Categories, and set up your categories and sub-categories. Make sure the keyword for your topic or sub-niche is included in your category name;
- Use the “description” box to enter a phrase that will show up when the visitor’s cursor hovers over the category name.
WordPress Plugins
With WordPress you can easily install add-ons called plugins which will bring more functionality to your blog. There are hundreds of them from helping you to optimize for Search Engines to translating blog in other languages, or saving it from spam comments.
Installing and Activating Plugins - Watch my WordPress weblog video tutorials. There you will find how to install and which plugins are important for search engine optimization. The installation is quite similar for all of them, and once you install the first WordPress plugin, you will be confident with configuration of others as well. Further you can browse through WordPress plugins directory.
Internal links
To connect your pages use anchor text. You can check at Wikipedia but in sum anchor text is clickable hyperlink, giving you option to put keywords, and if you are linking from the page that has good page rank, it will boost page rank of the blog post you are linking to, eventually boosting the SEO rank and getting more traffic to that blog post. At seomoz this process has been explained in details.
Additionally to that, I encourage you to check Ian Roger’s post The Google Pagerank Algorithm and How It Works. It will give you an idea how to interact your blog links.
Now, this is very important. I already said that you can watch WordPress Video Tutorials, where you can see configuration of “All in one SEO”, “Google Sitemap” and couple more SEO important plugins. Nevertheless, I want to list 3 more plugins which are for advanced bloggers. What I mean, if you’re new to blogging and website building you can encounter terminology which can be confusing. If it’s your situation, then I suggest you go step by step with video tutorials first, and after that follow instructions for these plugins:
These plugins will give you more control in your blog structure linking. You will be able to determine nofollow for external links and you will have more control for your internal link juice.
You will notice mutual overlapping of some functions, and overlapping with “All in one SEO” and “Google Sitemap”, but it’s important to install and configure all these WordPress plugins, because every of them is bringing something unique. Where convergence is present, just disable that option for one of them (for example “WordPress SEO Master” meta description is overlapping with “All in one SEO” meta description - so I have just disabled this option in “WordPress SEO Master” plugin). It’s not wise just to install these plugins, so read carefully instructions from plugins sites and follow instructions on plugins options page in your WordPress admin.
Update: There is a new version of WordPress SEO Master plugin, which is covering all options from All in one SEO. So, now I see it’s smarter to disable “All in one SEO”, and let “WordPress SEO Master” do whole job.
External links
Use external links to provide relevant resources. If you are using Blogroll to exchange links with other bloggers, then stay in your niche, because Google can „penalize“ you and you can lose SEO traffic if you are linking too much to topics outside of yours. This also count for blog posts, i.e. external link has to be relevant to post topic.
Ping blog
When you publish new post on your WordPress blog, it automatically announces that content to various directories by “pinging” them. Here is the list of services I ping every time with new post:
http://rpc.pingomatic.com/
http://www.kping.com/ping/
http://ping.myblog.jp
http://rpc.twingly.com/
http://ping.blogmura.jp/rpc
There is no need to adjust that every time, it needs to be set only once on your blog and it will be remembered for all next posts. To set up this, in your WordPress admin, just go to Settings/ Writing and scroll down to the bottom of the page and enter the links in the rectangle.
It is important to have pingomatic (or similar services) in the list. I saw many larger lists, but I do not see point if you ping Pingomatic and after separately ping many other services (technorati, weblogs…) which are already pinged with pingomatic. Similar service is kping. I use both (pingomatic and kping) because there are some directories that are not covered on pingomatic.
There’s just one more thing. You will certainly want to install plugin Smart Update Pinger. It will adjust your blog to ping directories only when you’re publishing a new post, not when editing (what will prevent blogging directories to see your pings as spam).
This is end of the 3rd step from How to create a successful blog? Happy silos building and happy blogging!
WordPress Video Tutorials
July 11, 2008
Welcome to the 2nd step from How to create a successful blog. If you’re just starting with blogging, and you have decided to go with WordPress as a publishing platform, what btw I see as a smart move, then this page can be helpful. You will find easy to follow video tutorials, which will guide you step by step. Nevertheless there are interesting references for bloggers who are not beginners.
First WordPress set of videos I call basics, though I am sure many bloggers have leapt some tips covered here and I advise them to check that. These videos will help you to optimize WordPress blog for search engines.
Besides basics, second WordPress set of videos are more advanced and they will cover work with Style.CSS, putting code for autoresponder in sidebar, work with images, and more similar things.
So let’s begin!
Blogging Tutorials
July 11, 2008
1st step: Why to pick WordPress as a blog publishing platform?
2nd step: WordPress blog ( video tutorials );
3rd step: How properly to build WordPress weblog for SEO?;
4th step: Blog Content and techniques for Writing;
5th step: Make Money with blogging;
6th step: How to increase blog traffic?
Successful blogging - step by step
Is it easy to make a blog? Well, you can create a blog totally independently and apart from the website. It doesn’t need to be attached. On the other hand you can attach it to the existing website. Reality is, to make the blog you don’t need to know complicating website designing things and to mess around with HTML code, Dreamweaver program or any other. Best of all, you don’t have to wait on your webmaster. For example, this site is actually based on WordPress blogging platform, where homepage is set to be a static page. So, with WordPress I do not need to know any complicating coding.
Here at web2whizzing you will find a lot of help on blogging topic, for instance, you can follow WordPress tutorials in video format. Videos will help you and explain you how to create your own WordPress blog optimized for search engines, even if you’ve never wrote a document on your computer. But before we jump into that, make sure to read this post to the end. You will find step by step guide to create a successful blog and in which purpose the blog can be used.
Private Blogs
If you use it more privately, weblog is a great way to share your thoughts with your friends and to put that content in the form of online journal. Creating a post doesn’t require a lot of skills, and very easily you can add images or videos to the blog post.
Business blogs
On the other hand, it can be used in business purpose. Why should you create and start blogging TODAY? In short:
- Making a blog will drive you more traffic (every your post is automatically pinged to many blogging directories);
- Blogging will boost your search engines ranking (search engines love fresh content which weblog provides);
- You are joining conversation and you will get feedback;
- With weblog you are establishing and developing relationship with your costumers, positioning your online presence and business with more leadership;
- You can monetize the blog, putting different types of advertisement (promoting something in the weblog post usually doesn’t seem as the ad).
Fresh web content or dead site?
People who visit your website wish to find new documents made full with ideas and tips. If visitors don’t get fresh content on a regular basis, they will reckon that your website is undynamic and with no enough customer service until they just forget about your site.
This is quite enough to emphasize the importance of having the blog for the business website. But, perhaps you are saying to yourself at this point “But I am not the best writer in the area. I’m not sure how well I can write. I’m not habituated to writing. How can I have a persuasive writing style?”
Actually, as you might guess, you don’t have to be Ernest Hemingway. So, the good news is that you can acquire some essential writing techniques from my blogging content page, to help you write brisk, interesting blog articles. You’ll be absolutely surprised at what you can achieve with some fundamental guidelines to follow.
But if you are just starting lets go step by step, because we have complete walkthrough blogging tutorials, from setup, through monetization and traffic, to content tips. First, let’s
see why WordPress is the best publishing platform. I call it Mercedes Benz for bloggers. There are other blogging platforms, like Blogger or TypePad, but just go to the next step and see why WordPresss is making the difference. And here are all steps to create your own successful, even search engines optimized blog:
1st step: Why to pick WordPress as a blog publishing platform?
2nd step: WordPress blog ( video tutorials );
3rd step: How properly to build WordPress weblog for SEO?;
4th step: Blog Content and techniques for Writing;
5th step: Make Money with blogging;
6th step: How to increase blog traffic?
Optimize Your Images Like a SEO Professional
June 3, 2008
I have decided to switch to revolution theme and will do that next week because this week I will have limited access to the internet. And this excellent WordPress theme is nice intro for my post, because its area is much smaller than xmark theme which I am using in this moment. So, my large images do not fit in the new weblog theme, and I will need to adjust them. I’ve already done that with few of them and will continue with the rest.
The point is that I need to reformat my blog images. And I want them to fit in nice, and I found that general rules (which will not cause problems in any theme) are:
- For images, only use .jpg or .gif file formats;
- Images on the site should be no larger than 400 x 400 pixels at the most. Even better size would be 200 x 200.
About
May 8, 2008
I am sure you like my outfit!. Hi and welcome, my name is Slobodan, nickname Sloba, I am from Serbia in South-East Europe. I will be your host at web2whizzing, and this site is all about blogging and web 2.0 tools which can help bloggers and online business owners.
Technorati is currently tracking 112.8 million blogs and over 250 million pieces of tagged social media. According to this report back in 2005 Technorati had tracked 14.2 Million weblogs in July 2005. That’s whopping leap of about 100 million new blogs in exactly 3 years (it is July 2008 now). In the same article has been reported that new blog is created about every second and about 55% weblogs are active, with about 13 % frequently updated (at least weekly).
Blogs or weblogs are powerful because they allow millions of people to publish easily and share their ideas. Publisher is building relationship with readers, and blogs are great traffic generator and that is certainly important for every online business. Even if they have good topic idea, unfortunately many people encounter obstacles and fail in creating the successful blog.
From the report we can see that about half of blogs are dead, and not so large percentage are frequently updated. The thing I want to stress is so many attempts and obviously fails. My conclusion is that trouble is in technical issues or lack of content ideas. In that purpose I have created, assembled and paved step by step blogging guide, and named it successful blogging. The guide is crossing from creating a first weblog to traffic and writing tips, with video tutorials covering WordPress SEO optimization.
My focus is on WordPess as a weblog publishing platform, so sorry if you’re using other platforms, only I can suggest that you think about switch to WordPress, because WordPress is the best.
Further you can check web 2.0 marketing tutorials. There is a right and wrong way for web 2.0 business promotion, where many people do not see difference between Social Media Advertising and Social Media Marketing.
social media marketing
Oh wait! I almost forgot! You can subscribe to receive updates from my blog. Obviously I am covering blogging and web 2.0 basics, but as well advanced tips.
Thanks for visiting,
P.S. You can always talk to me about soccer, I have finished Sports Academy, though my interests in last few years are on technology, and I only have time to follow English Premier League. I rarely miss Premier League television match for the weekend. I also thoroughly play Fantasy Premier League. And besides soccer, my interests are good food (I also have cook diploma) politics, music, movies, basketball, vodka, and anything about the Internet.
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Hello! I am Sloba and this is web2whizzing. Welcome and enjoy!
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