WordPres Blog META Tags Optimization
Welcome to 4th WordPress SEO Video Tutorial. This video is showing you how to configure “All in one SEO” WordPress plugin, which installation you have seen in previous video. If you are using WordPress version latter than 2.5 you will find options for this plugin in your WordPress admin/ settings/ All in one SEO.
Keyword in Title tag
Its most important part of tag optimization. Your page title is the link that will appear in search results. Since it is what people click on in the search results and is the first thing people see about your site. Keyword in Title tag should be close to beginning. Title tag with 10 - 60 characters, and without special characters.
Keyword in Description META tag
This plugin enables you to put Meta description for every post so you can put keywords there. Description Meta tag is average important for search engines. However certainly it should be complement to the page title and bear in mind that your description will show up on Search Engine Results Page when someone is searching. Basically, you want to describe and optimize your posts for humans rather than spamming with too much keywords (overuse of keywords can lead to Google penalization). So do not do this:
blog | blogging | |SEO| WordPress plugin | Meta Optimization
You should write natural descriptive sentences for Meta. You want to be teasing enough to somebody click on it. Imagine yourself like you are writing an ad for your post.
Keyword in Keyword META tag
- Every word in this tag must appear somewhere in the body text. If not, it can be penalized for irrelevant specification.
- No single word should appear more than twice. Other way it may be considered spam. (I found this really hard to do).
Keyword meta tag optimization is not so important, Google purportedly no longer uses this tag, but other engines do.
Here is the source where you can find more SEO optimization guidance of this kind.
Update: In the video you can see that both categories and archives are not set for noindex search engines, but due to duplicate content possibilities, I recommend you set it like on this screenshoot from my blog. This way Google will index categories, but will bypass archives and you will bypass penalties from Google for duplicate content. You can comfortably display your archive on your WordPress weblog, they will just be avoided by search engines (your categories pages will be ranked).
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